Paulina is a creative marketing strategist and visual designer with over 20 years of marketing and design experience, focused on corporate branding, presentation design, and website planning and layout for public and private companies. She helps clients translate their stories into clear, visually cohesive materials that support investor and stakeholder communication.
At Alliance Advisors IR, Paulina leads graphic design and branding projects across sectors, including corporate presentations, website design, visual identity and logo development, event graphics, social media and digital assets, and specialized illustrations. She creates investor‑ready materials and ensures that decks, reports, and other corporate assets are visually consistent, on‑brand, and easy to consume.
Previously, Paulina led marketing at HIRE Technologies, a public HR and recruitment platform, where she oversaw branding, digital marketing, and corporate communications, including investor‑facing materials. She also held marketing roles at urban design firm Janet Rosenberg & Associates, contributing to rebrand projects and large‑scale RFPs. For more than a decade, she worked as an independent marketing consultant, advising startups and growth companies in mining, financial services, and entertainment on presentations and marketing assets.
Paulina holds a Bachelor of Arts with a specialist in English from the University of Toronto and a postgraduate Book and Magazine Publishing certificate from Centennial College. Her focus areas include corporate branding and rebranding programs, investor and corporate presentations, website planning and design, and the layout of reports, ads, banners, and other collateral. This broad experience across sectors helps her adapt visual systems to different business models while keeping investor and stakeholder communications at the center.